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Filmgrail vs Veezi: run Veezi, sell with Filmgrail
For the website, the apps and the online sale, Filmgrail is the better choice for a Veezi cinema: a branded, film-first front end with native apps, running on top of Veezi. Veezi keeps running the counter, and nothing changes for your staff.
What each one is built for
Veezi is cloud-based cinema management software for independent cinemas, developed by Vista Group. It covers point of sale, film programming, reporting, V-Tix internet ticketing, websites, the UsherPoint app, Movie Mailer showtime emails, loyalty and subscriptions, inventory, vouchers and gift cards, kiosks, digital signage and Veezi Payments, priced by personalised quote.
Filmgrail is built only for the moviegoer: a branded website with a CMS, native iOS and Android apps, an online checkout, loyalty, push and audience analytics. It reads Veezi's programme and seat maps and writes each completed sale back to it.
For Veezi, the online side is one part of running a cinema. For Filmgrail it is the whole product, and that is why independents put us on top.
Who does what
| Veezi | Filmgrail | |
|---|---|---|
| Point of sale, kiosks and inventory | Yes | No — stays in Veezi |
| Film programming and reporting | Yes | No — sales written back to Veezi |
| Website | Veezi Web | Branded, film-first website with CMS, trailers and structured data |
| Online ticketing | V-Tix internet ticketing | Integrated checkout in your own site and apps |
| Apps | UsherPoint app | Native iOS and Android apps branded to your cinema |
| Campaigns | Movie Mailer showtime emails | Push, in-app and email campaigns with audience analytics |
| Loyalty | Loyalty and subscriptions | Loyalty and membership in the site and app |
| Pricing | Personalised quote | Published: $200 to $20,000 a year by screens, no per-ticket fees |
Competitor facts checked on each vendor's own website (veezi.com) on 26 September 2026. Vendors change their products and prices; confirm anything decision-critical with them directly.
Why independents add Filmgrail to Veezi
Your brand, not a template. The film page is where somebody decides whether to come. Filmgrail builds it around the film: trailer, context, sessions and a checkout that takes seconds on a phone.
An app that brings people back. A native app on the home screen reaches people who were not already planning to visit: a push when a saved film goes on sale, a reminder before a Q&A, a member offer on a quiet Tuesday. Across cinemas on Filmgrail, nine in ten end users create a profile, and the average yearly increase in digital ticket sales is 89%.
Nothing changes at the counter. Veezi keeps programming, POS and reporting. The Veezi integration page shows exactly what moves between the two.
What putting Filmgrail on Veezi involves
- A short technical check. We confirm what your Veezi set-up exposes and give you a straight answer on scope before anything is signed.
- Your real programme on staging. Your films, seat maps, ticket types and price rules, reviewed on a staging site rather than a demo dataset.
- Your URLs carried over. Old addresses are redirected, not dropped, so the search visibility you have built comes with you.
- No change at the counter. Staff keep using Veezi exactly as they do today. The online sale lands in the same reports.
- Apps shortly after the site. Native iOS and Android apps run on the same CMS, so they follow the website rather than becoming a second project.
Why cinemas switch to Filmgrail
Because an independent's website and app are its shop window, and they deserve a product built for nothing else. Filmgrail runs cinemas from single-screen town cinemas and cultural centres to Bergen Kino, Trondheim Kino and Ster-Kinekor, each on its own brand.
Pricing is published and scales by screens: from $200 a year for a single screen to $20,000 a year for a large circuit, flat per screen with no per-ticket fees (see pricing). Because we already integrate with Veezi, you can be live in a few weeks.
See it before you talk to anyone: the cinema website prototype tool builds a version of your own site from its current URL. Then book a demo against your real programme.
Frequently asked questions
Which is better, Filmgrail or Veezi?
For running the cinema, Veezi. For the website, native apps and online sale, Filmgrail, which runs on top of Veezi so you keep both.
Do I have to leave Veezi to use Filmgrail?
No. Scheduling, point of sale and reporting stay in Veezi, and completed online orders are written back so your reporting stays whole.
How much does it cost to switch?
Filmgrail is priced by screens, from $200 a year for a single screen to $20,000 a year for a large circuit, with no per-ticket fees. Veezi stays as it is, so there is no retraining and no counter downtime.
What happens to Veezi's online ticketing?
Filmgrail becomes your online sales channel, in a site and apps you own and brand. Veezi keeps running the cinema and receives every sale.
How long does it take to go live?
A few weeks, because the Veezi integration already exists. You can start with the website and add the apps shortly after, on the same CMS.
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