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Theatres and stage venues

Theatre booking software for venues that show film and stage

A theatre booking system sells seats for each performance on a live seat map, on your website, in your app and at the box office, and keeps one record of who booked. Filmgrail is theatre booking software for venues where film is part of the programme: plays, concerts and screenings are sold through one website, one checkout and one customer list, at a flat annual price with no per-ticket fees. Rådhus-Teatret and Vega Scene run on it.

Theatre seat booking on a live seat map in Filmgrail

Theatres already booking on Filmgrail

Rådhus-Teatret is Kongsvinger's theatre and its cinema. Stage productions and films are booked on the same site, and the audience that comes for a play is the audience the film programme can reach next. Vega Scene in Oslo shows film alongside theatre and stage, all sold through one site and one checkout.

Arts and culture houses that mix stage, concerts and film, such as Elverum Kulturhus and Ørland Kultursenter, are covered on the cultural centre page.

$0
per-ticket fees

A flat annual price with no per-ticket fee and no share of sales, for performances and screenings alike.

1
checkout

A play, a concert and a film in one basket and one payment, on web and in the app.

Weeks
to go live

A few weeks if we already integrate your box office and payment provider; about a month if we need to add a new one.

What a theatre booking system has to do, and how Filmgrail does it

Seat booking that works on a phone

Your own auditorium layout on a live seat map that works with pinch and zoom on a phone, with accessible and companion seats and held blocks for house seats.

Reservations without double bookings

Seats are held while the customer pays and released automatically if they don't, so the web, the app and the counter never sell the same seat twice.

Ticket types and pricing per performance

Adult, concession, student, member, group and premium pricing, set per performance or per run by your own staff, without a support ticket.

One customer list for stage and screen

Each booker has one profile, so you can invite your theatre audience to a screening, and your film audience to opening night, with push and email campaigns.

Your own branded website and app

Every performance and screening is its own page that search engines can read, so people searching for a show in your town find your venue rather than a reseller.

Gift cards and value cards

Sold, stored and redeemed in the same checkout, and carried in the app wallet.

Reporting for the board and funders

Audience, tickets and revenue by production, performance and campaign in Filmgrail Insights. Report formats for a specific funder are available on demand.

You already sell through Spektrix, Ticketsolve or AgileTix

Those connectors are available on demand. We build them during onboarding against your configuration, which takes about a month, and your ticketing system keeps running underneath.

Theatre management software: which kind do you need?

Search for theatre management software or a theatre management system and you will find three unrelated product categories mixed together:

CategoryManagesBought by
Cinema management softwareFilm programming, ticketing, concessions, marketing, audience dataCinema exhibitors
Performing arts box officeSeasons, performances, memberships, subscriptions, fundraisingTheatres, arts centres, venues
Operating theatre managementSurgical scheduling, staffing, lists, clinical resourcesHospitals

The third is why so many results mention hospitals. If your search returns "theatre management system NHS" or "operation theatre management software", you have crossed into healthcare and none of it applies to a venue.

There is also a fourth, narrower meaning specific to exhibition: in cinema engineering, a TMS or theatre management system is the system that controls digital projection and screen automation — playlists, ingest, scheduling of the actual playback. That is a projection-booth product, not a business platform, and it is not what most people searching the phrase are looking for.

For a venue, the choice that costs money to get wrong is cinema versus performing arts. A cinema runs a weekly grid of the same titles across halls and owes distributors admissions reporting. A theatre runs productions with runs, on-sale dates, subscriptions and fundraising. A venue that does both has three options:

  • An arts box office with film bolted on. Works if film is a small part of the programme; distributor reporting will be manual.
  • A cinema system with stage events bolted on. Works if film dominates; subscriptions and memberships will be weaker.
  • One shared website, app and checkout in front of both. The audience sees one venue, whichever internal system holds the seat. This is how most mixed venues settle, and it is what Filmgrail does.

Honest fit: if you run a producing theatre with no film at all, and your priorities are subscription seasons and donor fundraising, a dedicated performing-arts system is built for that. Filmgrail is the better fit when film is part of your programme or when the immediate problem is the online booking rather than the counter.

See your venue on Filmgrail

See your own venue on Filmgrail in 20 seconds: the prototype tool reads your current website and builds a working version of it, with a back office you can click through. Then book a demo. Prices are on the pricing page.

Comparing systems? Read Filmgrail vs Spektrix, Spektrix alternatives, Ticketsolve alternatives and AgileTix alternatives, or see how box office software and cinema ticketing software fit together.

Answers

Frequently asked questions

What is a theatre booking system?

A theatre booking system sells seats for each performance on a live seat map, takes payment, issues tickets and records who booked. Good ones sell on the venue's own website, app and box office against one inventory, so a seat can never be sold twice.

What is the best theatre booking software?

It depends on your programme. Producing theatres focused on subscriptions and fundraising are best served by a performing-arts system. Venues that also show film, or whose main problem is online booking, are better served by Filmgrail: one website, app and checkout for stage and screen, with no per-ticket fees.

Does Filmgrail have theatre seat booking?

Yes. Customers pick seats on the venue's own auditorium layout, on a phone or a desktop, including accessible and companion seats. Seats are held while the customer pays and released automatically if the payment isn't completed.

How much does theatre booking software cost?

Most vendors charge a platform fee plus a per-ticket or percentage fee. Filmgrail charges a flat annual price with no per-ticket fee and no share of sales. Card fees go to your own payment provider.

What is theatre management software?

The phrase covers three unrelated categories: performing-arts box office systems for theatres and arts venues, cinema management software for film exhibitors, and operating-theatre software used by hospitals. In cinema engineering, a TMS is also the system that controls digital projection.

Is a theatre management system the same as a TMS in a cinema?

No. In a cinema, the TMS controls digital projection and screen automation: ingest, playlists and playback. It is a projection-booth product, unrelated to the platform that sells tickets and runs the website.

We use Spektrix, Ticketsolve or AgileTix. Can we keep it?

Yes. Those connectors are available on demand. We build them during onboarding against your configuration, which takes about a month, and your ticketing system keeps running underneath.

Do I need to replace my box office system to improve online bookings?

Usually not. If the problem is the online booking rather than the counter, a digital booking layer in front of your existing box office fixes it without migrating years of inventory, membership and reporting history.